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Category: Customer & Product

"Write Once…" is Anti-Customer

May 24, 2021February 21, 2013 by tig
The father of WORA: James Gosling

Just as in the ’90s, there’s a bunch of hype these days around solving the cross-platform development problem. Mobile platform fragmentation is killing developers, and if only every device supported some common language or technology engine … Read more

Categories Customer & Product, Leadership, Mobile, Platforms, Technology & Execution Tags WORA 23 Comments

Why Nobody Can Copy Apple

January 30, 2021February 19, 2013 by tig

Horace Dediu has written another brilliant piece titled “Why doesn’t anybody copy Apple?”. As he points out, Apple is fairly unique in its command of vertical integration and many people point to that as the “why”. … Read more

Categories Business, Customer & Product, Leadership, Platforms Tags The 5 Big Guys 128 Comments

A Mouse and Keyboard Don’t Make a Hardware Company

December 12, 2018July 25, 2012 by tig

Microsoft is not, and never will be, a hardware company. Please don’t go off saying “what about Xbox or mice & keyboards?” Microsoft does not really want to build & sell hardware. Surface is akin to … Read more

Categories Business, Customer & Product, Leadership 47 Comments

Apps Must Be Cross Platform

December 12, 2018July 24, 2012 by tig

This is a copy of a guest post I wrote for GeekWire. View the original here. Maybe there are a few Robert Scobles out there who still believe that a significant number of successful apps in … Read more

Categories Customer & Product, Leadership, Mobile, Platforms 15 Comments

Wanna Compete with Apple? Focus on Experiences.

January 21, 2021June 7, 2012 by tig

TL;DR Apple’s insane profitability has the other big guys jealous and freaked out. None are stupid enough to try to compete with Apple on Apple’s terms. The way to beat Apple is to redefine the game … Read more

Categories Branding, Customer & Product, Leadership, Mobile, Platforms Tags The 5 Big Guys, Vision 8 Comments

Experience = Stuff / Time

November 1, 2025April 2, 2012 by tig

The real value in creating new businesses is in delivering customer experiences. The ubiquitous nature of the web, devices, and social networks means successful companies in the future will understand this. The question is “what do … Read more

Categories Branding, Customer & Product, Leadership, Mental Models, Mobile, Startups Tags mental model, mental models, Vision 9 Comments

Brand is a Critical Part of the End-to-End Experience

December 12, 2018April 1, 2012 by tig

A commenter on another of my posts asked me to explain further why I think “brand is as much a part of the end-to-end experience as the user interface, device, OS, apps, and services.” I took it … Read more

Categories Branding, Business, Customer & Product, Leadership, Mobile, Startups Tags Vision 4 Comments
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