Tag Archives: mental model

Breaking Down Innovation & Invention

A friend recently asked me if I had a Lexicon & Taxonomy for Innovation and Invention. While I do, I realized I’ve never written it down. Here’s my first stab; using the Customer, Business, Organization, and Technology (CBTO) mental model. What do you think? Lexicon: Taxonomy: This lexicon and taxonomy of innovation and invention provide a mental model for understanding and categorizing different types of innovative ideas and approaches. However, simply having innovative ideas is …Continue reading

Mental Models

A secret to clear thinking and decision-making is to learn, invent, and adopt mental models. You’ve probably noticed effective leaders can frame complex ideas simply. They’ll lead conversations like this: “Well, I think there are three things we should focus on and they are…” “Folks, I think there’s another way of looking at this problem. What if we viewed the problem through these four lenses…” The key to simplifying the complex is to be intentional …Continue reading

Customer, Business, Technology, Organization (CBTO)

CBTO = Customer + Business + Technology + OrganizationContinue reading

Experience = Stuff / Time

The real value in creating new businesses is in delivering customer experiences. The ubiquitous nature of the web, devices, and social networks means successful companies in the future will understand this. The question is “what do people mean when they say ‘experience’”? This post provides an answer. Over the years, I’ve developed a mental model that helps me and my teams think about new businesses from a very customer focused perspective. I refer to it …Continue reading